PINETA Dealers Association is pleased to invite you to participate in the course of communication will develop in 5 classes, held by the Agency Green Communications.
The course fee is € 25.00 per person, for the members Pineta Admission is free.
The course will begin April 12, 2010;
TO REGISTER:
pineta2008@libero.it
STATIONERY Cartabbia MARCO - Pzza Vittorio Veneto Tel 0323 848 308
LORENZO BRIO CLOTHING - Tel 335 5740657
TRAINING COURSE
TECHNIQUES OF COMMUNICATION FOR DEALERS
Features
Objective of the initiative is to provide a comprehensive view of the world of integrated communication, starting from the purely strategic to develop, practice of a communication plan.
The added value of this course will stay in a particular focus experiential aspect, with tutorials on the construction of the plan and analysis of business cases. Why participate
- Learn the skills needed to properly use the different media, to make more effective the advertising message.
- Learn to plan communication activities and to pursue specific objectives.
- integrate their experiences with those of teachers in the classroom is a useful comparison.
Teaching methods The teaching methods will be experiential. In the classroom, participants will have the opportunity to compare the examples presented with cases actually lived in their business practice.
Duration and cost
5 sessions from 20.30 to 22.00. Beginning April 12, 2010. Preferential tariff for
Association Pineta € 25.00 per participant. For membership card dealers will be free during the pinewood.
E 'kindly welcome confirmation for better planning of the course.
Location:
Gravellona Toce - Library
Issues
-
APPROACH TO COMMUNICATION - THE BRAND
- SCHEME
of the communication process - marketing communications - COMMUNICATIONS INSTITUTIONAL -
INTERNAL COMMUNICATION - CUSTOMER ANALYSIS (actual, potential or occasional)
- COMMUNICATIVE APPROACH TO THE CHOICE
- INTEGRATED MARKETING COMMUNICATIONS
- the advertisement
- CREATIVITY '
- psycholinguistics
- PROMOTION
- THE MEDIA
- EVENTS - EXHIBITIONS
-
WEB MARKETING - ACTIVITIES 'OF OFFICE PRESS
- ANALYSIS AND PREPARATION OF A COMMUNICATION PLAN
Educational
Participants will be given a structured ad hoc dispensation.
www.comitatopineta.blogspot.com - pineta2008@libero.it
